[Remote] Senior Product Marketing Manager

Note The job is a remote job and is open to candidates in USA. Origin is building the first truly AI-native wealth manager for the mass market, aiming to simplify financial management for everyday households. They are seeking a Senior Product Marketing Manager to lead go-to-market strategies, lifecycle marketing, and product positioning, collaborating closely with Product and Engineering teams to drive growth and user engagement. Responsibilities Define and execute GTM strategies for new features and major product releases Partner with Product and Engineering on launch gates, timelines, and readiness criteria Develop clear positioning, messaging, and value propositions Create launch briefs and align cross-functional teams across Growth, Paid, Lifecycle, and Content Ensure launches are measurable, impactful, and optimized post-release Own lifecycle strategy across email, push, and in-app messaging Build programs that improve activation, feature adoption, monetization, and retention Develop segmentation frameworks and testing roadmaps Continuously optimize messaging, timing, and targeting to improve engagement and LTV Partner with Analytics to measure cohort performance and downstream impact Optimize in-app marketing placements and website messaging Improve conversion flows and feature discovery surfaces Ensure consistent, compelling messaging across all customer touchpoints Identify friction in funnels and execute experiments to improve CVR Own performance metrics tied to adoption, engagement, and retention Use funnel analysis, cohort analysis, and A/B testing to drive decisions Translate insights into experiments and execution Focus on scalable systems that increase LTV over time Skills 5–8+ years of Product Marketing experience, preferably in a high-growth startup environment (fintech strongly preferred) Proven track record partnering with Product and Engineering in agile environments Deep hands-on experience with lifecycle marketing (email, push, CRM platforms) Extremely data-driven and comfortable working in analytics tools Growth-minded — you think in experiments, velocity, and measurable outcomes Strong operator — you move quickly, take ownership, and ship Clear, compelling communicator who can simplify complex products Candidates must be legally authorized to work in the United States Origin does not sponsor visas Benefits Generous base salary Meaningful equity package Retirement 401k for USA-based Originals Healthcare Wellness stipend Mental wellness program Unlimited access to financial planning Life insurance for USA-based Originals Unlimited DPTO Flexible hours (Core hours 9 AM to 5 PM local time) Paid Parental Leave Parenthood and fertility assistance Monthly co-working membership reimbursement English tutoring stipend for International Originals Build your home office one-time stipend Pick your setup (Apple, Windows) and accessories Company Overview Origin is your personal AI financial advisor. It was founded in 2018, and is headquartered in Boston, MA, US, with a workforce of 51-200 employees. Its website is https//useorigin.com.